Domain Name Win for the Home Team!!!

Complainant is one of the leading public research universities in the American Southwest and has used the name "Arizona Wildcats" since as early as 1915 in connection with the university and its athletic teams.  Complainant holds federal trademark registrations for the mark "Arizona Wildcats and, since as early as 1950, Complainant has used the "Arizona Wildcats" mark in identifying clothing items and other licensed merchandise.

The disputed domain name, www.arizonawildcats.com, was registered on March 4, 1999 and lead to a site displaying advertising from which web-users may "click through" to various sites, including, for example, NFL and NBA sports sites.

This is a classic case of cybersquatting. Respondent's use of the domain name was simply the use of a famous trade mark to divert traffic to itself for the purposes of raising click-through revenue.  Not surprisingly, the Panel ordered transfer of the disputed domain name to Complainant.  What is surprising is that Complainant has been using the mark for over 90 years yet never registered the domain itself (okay, okay…the Internet did not exist that far back but still….it's been around a long time since and Respondent jumped on it way back in 1999! Complainant, get in the game…).  Arizona Board of Regents on behalf of the University of Arizona v. DNS, Admin, Nevis Domains/Gee Whiz Domains Privacy Service, WIPO Case No. D2008-1543